HOW TO START AFFILIATE MARKETING IN NIGERIA
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Today I'd Be Sharing With You How To Start Your Affiliate Marketing Journey Here In Nigeria And The Best Way Possible To Go About It,Stick With Me,
Top paying affiliate programs in Nigeria
Affiliate marketing = Join + Promote + Earn. The following local companies offer the best affiliate program in Nigeria
There are different affiliate marketing programsthat you can join depending on your niche or market interest.
As found on WhereverWriter and Invoice, these are some of the top paying affiliate marketing programs for beginners in Nigeria:
Jumia
Vcomission
Flipkart
Betnaija Affiliates
Konga Affiliates
Web4africa Affiliates
Wakanow Affiliates
Whogohost Affiliates
Travelstart Affiliates
Grammarly Affiliates
Byoffers Programs
Adwool Affiliates
After reading through the steps below try as much as possible to join any of these Affiliate Programs, if you have any question feel free to join my class on affiliate marketing Whatsapp
Learning how to start affiliate marketing in Nigeria could be a lifetime opportunity for you to make passive income.
In fact, one of the most lucrative businesses you could do and start making money online is affiliate marketing.
Based on Statista’s report, affiliate marketing spending in the United States alone will reach $8.2 billion by 2022.
This doesn’t mean you will be parking money on the internet after joining some top paying affiliate programs.
There are things you need to do before you can become a successful affiliate marketer.
So, as a beginner, this guide will walk you through the process.
You’re going to learn the rudiments of marketing other people’s business and earn commissions online.
Affiliate marketing being one of the most profitable online businesses you could do with no capital, you no longer have an excuse for not making money online.
This is the kind of business you do where you don’t need to have your own product, inventory, stores or shipping capacity before you can make money.
As everything you need is taken care of by the affiliate marketing companies you work with, your own is just to market for them.
You’ll help them promote their products and refer new customers to them.
While the companies take care of the costs of running the business – designing, producing and shipping the products, you have your own shares in their profits.
If you can persuade people and influence their purchasing decisions, then affiliate marketingcould be a great way for you to make money online.
Meanwhile, affiliate marketing for beginners may be challenging.
But the truth is you have to work hard to earn big commissions. And if you can follow the right strategies, affiliate marketing really pays off.
All you have to do is to know how to get clicks on your affiliate links and ensure you generate enough sales through your leads.
Let's Take Patt Flynn For Example:
Pat Flynn didn’t get to this level in a day, he worked for it. So, don’t expect any magic in your own case.
If you’re ready to learn how to start affiliate marketing in Nigeria, this guide will teach you.
What to learn in this guide includes:
What are the top paying affiliate programs to join in Nigeria?How to drive traffic to your affiliate website and maximize the clicks you get on your affiliate links?How to create highly engaging content that converts?
With this guide on affiliate marketing for beginners, you could make your first 6 figures in less than a month.
The bottom-line is you need to make a lot of efforts to succeed in this business.
So, what do you need to know?
What is affiliate marketing?
According to Wikipedia, affiliate marketing is a “performance-based” marketing strategy.
It allows big businesses to reward those who are affiliated to them for their marketing efforts to make people buy their products or services.
This was corroborated in the short video below by Tyson Quick, the founder of InstaPage.
Affiliate marketing, however, is an amazing sales and marketing model that allows you to market and promote for businesses which are into e-Commerce and earn commissions.
In Nigeria, the top paying affiliate programs to join include:
Jumia affiliateKonga affiliateWakanow affiliateBet9ja affiliatePayPorte affiliateVConnect affiliateWeb4Africa affiliate and so on.
You can use your website, blog or social media pages to market for them online.
But before joining the top paying affiliate programs, it’s important for you to know how affiliate marketing works.
How affiliate marketing works
As you may need to know, you have to work before making money from affiliate marketing.
However, the following steps demonstrate how the programs work:
Promote productsCustomers find productsCustomers buy productsYou make commissions
#1. Promote your affiliate products
After signing up for any affiliate marketing program, you MUST commit your efforts to promote the business.
Affiliate marketing isn't a get-rich quick scheme. It's rather a passive income business where you work and earn. Find out about the top paying affiliate programs to join in Nigeria. Click to Tweet
If any affiliate marketer tells you he makes certain figures monthly, ask him how he does it.
His answer won’t be different from saying:
There’s time to sow and time to reap…
In affiliate marketing, “the time to sow” is when you promote the companies and “the time to reap” is when the companies reward you.
If you’re looking for how to make money online and you need something faster than this, I’m sorry to tell you there is none.
There is no guarantee that you can make money doing a legitimate business online without working for it.
IF YOU’RE DETERMINED TO WORK AND EARN BIG ONLINE, AFFILIATE MARKETING IS THE RIGHT BUSINESS FOR YOU!!!
You can join any affiliate marketing programs in Nigeria.
What matters most is promoting products which you can handle professionally.
In the later part of this guide, you’ll be taught the strategies to promote your affiliate products and get massive clicks on your affiliate links.
#2. Customers find products
This can happen via your marketing platforms – affiliate website, blog or even a social media.
Assuming you want to help Jumia affiliate to promote Gillette shaving blades on your Facebook page, any of your audience who needs a shaving blade at the moment can be a potential customer.
All you need to do is to frequently publish content related to shaving and recommend Gillette shaving blades to the audience.
When those who have issues with shaving read your post and click on the affiliate link contained thereof, they will be referred to Jumia where they can find the product.
From there, Jumia will take over the customers from you.
#3. Customers buy products
Once the customers visit Jumia and purchase the blade, Jumia has an eCommerce system that processes the transaction.
Each customer you lead to Jumia will receive his purchased item at his doorstep.
#4. You make commissions
Different companies offer commissions to their marketers at different rates. So, when you lead more customers to them, you earn more commissions.
If a customer buys a product 10 times, your commission will be 10X of the actual rate.
In fact, you can generate a thousand of customers with a single affiliate link and your commissions will be in a thousandfold.
For that reason, you have to lay a very good foundation for your success in the business.
How to start affiliate marketing in Nigeria
The same way affiliate marketing is done in Nigeria is done in every other part of the world. The truth is learning how to start affiliate marketing can be sweeter than you thought.
If the business isn’t viable in the environment you find yourself, you can target different geographical locations without leaving the corners of your room.
I study what works for others and apply my findings to my own enterprise. In that way, affiliate marketing has been a very good business for me.
I’m going to share my testimony with you.
Most successful affiliate marketers like Neil Patel, Pat Flynn and Bill Hartzer don’t have any secrets regarding their success too.
They talk about it in their posts all the times.
After studying their huge affiliate marketing success stories, I put the best of their tricks to action.
Meanwhile, the following steps on how to start affiliate marketing in Nigeria reflect my personal experience cum other people’s intelligence, insights, tricks and achievements in the marketing landscape.
Since I wasn’t the first person to treat this subject, anywhere you go to learn the affiliate marketing business, these are the eight (8) basic steps you’ll always come across.
I’ll walk you through each of these steps to make you learn the business successfully.
So, here are the things you need to do:
Choose your nicheJoin top affiliate programsCreate your marketing platformsAdopt content marketing strategiesBuild your audienceTarget your audiencePromote relevant productsRepeat Steps 4 – 8
#1. Choose your niche
Your niche is very fundamental to what affiliate program you want to join.
It determines what affiliate programs to focus your attention on and what you want your business to be known for.
If you are into sports, what sport is it?
Those who are into fashion will perform well if their niche focuses on specific aspects of fashion such as men’s fashion, women’s fashion or kids’ fashion.
It’s unproductive to focus on multiple niches at a time.
As a soccer enthusiast, you can simply choose soccer instead of addressing sports as a whole.
When you’re talking about soccer, swimming, car races, boxing and wrestling at the same time, it confuses your audience. Consequently, that will affect your turnover.
Focusing on a more specific niche will help youattract leads from the people that have the tendency to buy your affiliate products not those who will land on your website and walk away.
You can’t blame them.
They walk away because your content is not relevant to them.
Let’s say your niche is on “Pet” and you want to be known for “Dog Breeding”. Whatever content you’re writing must be relevant to dog behaviour, discipline, foods, health, vaccines, accessories, mating, sales and so on.
Let’s say you’re looking for “crime scenes news” and come across two different websites or blogs: one is a mixture of politics, business, crime, sports, education and tech news while the other strictly focuses on crime news.
Which one will you choose?
The crime-focused news website has the potential and authority to give you more relevant and in-depth “crime-scene news” than the other which lacks focus.
You’ll rather choose the one that focuses on “crime news” since that is where you can get the most reliable and relevant updates you need.
That’s how consumers choose between a niche-focused website and a website with scattered niche ideas.
RECOMMENDED: how to come up with blog post ideas.
Narrowing down your niche will make the people in need of a business which you promote to trust and be loyal to you.
This effort is to boost your leads, engagements, conversions and retain your customers.
Benefits of focusing on a niche
AffiliateMarketerTraining has a list of what you can benefit from focusing on your niche.
These include:
To help consumers identify your business in the crowd.Targeting and maintaining good customer relations.To help establish authority in your niche.To help find the best affiliate marketing program that supports your niche.
In fact, if you ever lose focus, remembering what you wanted to be known for will make you get back on track.
How to identify a profitable niche?
Be informed, not all niches are profitable.
The profitability of a niche can be determined by the amount of people that show interest in the niche. You may not know this if you have not started.
To avoid laboring in vain, you can place an assessment on your competitors to see the engagement rate of their content so far.
If most of their posts don’t get read, shares, likes and comments, it means the niche is not profitable.
So, why going for what won’t profit you?
This is the reason why most websites fail to generate income. The problem is not the websites but the niche.
You might like reading also, 5 Profitable Side Hustles You Can Start.
#2. Join top paying affiliate programs in Nigeria
There are many affiliate marketing programs you can join to start making money online.
In this guide, a list is prepared containing 10highly paid affiliate programs you can join.
You just have to ensure, you join programs that are relevant to your audience.
When you join an affiliate program, it becomes your responsibility to help the company promote and generate potential leads for its business.
Depending on your marketing platforms, you need a steady web traffic to generate leads and covert.
You can use Pay Per Click (PPC) advertising, Search engine marketing, search engine optimization, email marketing, Facebook or YouTube marketing to generate leads.
All the strategies and skills you need can be found in this tutorial.
#3. Create your marketing platforms
Affiliate marketing is an online business so you need a website, blog or social media to run it.
In fact, the business will be more easier if you can use as many platforms as possible.
RECOMMENDED: How to start a blog the right way
If you have an active social media account like Facebook, Twitter or Instagram, you can perform excellently by linking them to your website or blog.
Most of the affiliate marketing programs want to know your authority and relevancy to their programs before approving your request.
They assess you based on the engagement rates of your followers both on your website, blog and social media.
So, if you have a good website and highly engaging social media accounts, you can link them together to maximize your performance.
This strategy means, you have the potential to become a successful affiliate marketer.
And when companies see this, they will be eager to do business with you.
#4. Content marketing strategy
Content marketing is a marketing strategy used to create and share relevant content that can attract and retain a target audience in making a certain profitable customer action.
Content marketing can be in different formats, ranging from text, audio, video to info-graphics.
Affiliate marketers use this strategy to help their audience find answers on the web.
Having identified your niche and audience, then you can find products that are relevant to your audience.
Create content around the products you want to market to make your audience realize how the products can solve their problems.
You don’t need to pester anyone to visit your website and buy a product. People will definitely follow your content to wherever it leads them if it matters to them.
But if this is not happening, it means the content is not relevant to your audience.
So, to succeed in affiliate marketing, be sure that your niche, content and products are relevant to your target audience.
Read Conversion Rate Tricks to Boost Affiliate Sales.
#5. Build your audience
It’s sad to get to the stage of building audience and your content can’t reach the right audience.
So, all you have to do is to start building your own audience by targeting their search intent with the right keywords.
There are many ways to build target audience. And this includes the use of the following strategies:
Email MarketingSocial Media Marketing (SMM)Search Engine Marketing (SEM)Search engine optimization (SEO)Pay per click (PPC) Advertising
a. Email marketing
This is a digital marketing tool used to make visitors drop their email address before exiting a website.
Affiliate marketers use this strategy to keep in touch with their audience and extend their relationships beyond the first visit.
The email address will be used to send more interesting stuff to the visitors and that will make them like to return.
So, if you have ever dropped your email address on a website and keep getting mails from that website, then you have engaged in email marketing.
The major function of this tool is to make you come back to the website and learn more about great content depending on what you’re looking for.
You can equally use this strategy to build you own audience. So, that when share your content, it reaches all your audience.
From that act, you can market whatever affiliate product you want and make your money.
If one of these days you receive an email about something you’ve been looking for, you will be compelled to go back to that website and do whatever you need to do.
b. Social media marketing (SMM)
If you visit some websites, you will see the numbers of followers and subscribers connected to them.
As seen in the image below, ContentMarketingInstitute had over 200,000 subscribers and almost 300,000 Twitter followers.
From each of your social media platforms, you can build your own audience as well.
Learning how to start affiliate marketing in Nigeria doesn’t mean you have to build a thousand of audience before you can start making money online.
You only have to start from somewhere and ensure you start well.
Gradually your audience toll will grow.
If it’s one person you are able to build, it’s possible you start earning your commission on that one single person.
Inasmuch as your affiliate product is relevant to your audience, they will buy from you whenever they need the product.
c. Search engine marketing (SEM)
This is the use of search engines such as Google, Bing, Yahoo, Yandex, Baidu and so on, to market your business on search engines.
The strategy can be used to make your content rank above #1 on a search engine.
Since Google and the likes also want to make money, they control what appears on their pages.
And when you pay for this service, your brand gains exposure and traffic on search engines.
d. Search engine optimization (SEO)
SEO is to make search engines understand what your website or blog is all about. It can be to get your business to those who are likely going to benefit from it.
According to Statista, Google has the largest user base in the world.
See the index below.
However, SEO is about how you can leverage the search engine to build up and target your audience without paying Google for for it.
If you want this to happen, all you have to do is tooptimize your website and its content based on Google SEO standards.
I won’t talk too much about this aspect here because it is an advanced digital marketing strategy.
But if you want, you can read Off-Page SEO for Beginners to learn more about it.
e. Pay per click (PPC) advertising
Search engines and social media offer PPC advertising service that can help you get your content clicked online.
Read how to advertise on Google using Google ads.
This service can be used to get an audience that will click your affiliate links. If you pay for the service and no one clicks your campaign, you won’t be charged.
#6. Target your audience
Audience targeting is sharing relevant content with the right audience at the right time. Targeting doesn’t mean spamming or tricking your audience.
Spamming is the system of sharing unsolicited content on the web repeatedly to advertise a business on the internet.
If you’re too disturbing, your audience might report you to Google. And if your report gets to them, they might remove you completely from their properties.
Another abusive advertising is the use ofmarketing cliche. Too much exaggeration in your marketing campaigns is also not going to help.
Using some unrealistic phrases to compel patronage is unprofessional.
Leave your audience with your real intent to decide what to do with your content.
To learn more about audience targeting, readhow to use Facebook Audience Insights.
The good news is if your content is sure-specific about your niche and the audience, those who will buy your stuff will do so without being cajoled.
How is that possible?
Let’s say you’re a tutor and your niche focuses on “how to pass GRE or TOEFL examinations”, then your target audience are GRE or TOEFL candidates.
Your main objective is to teach them the “A to Z” of how to pass the exams.
However, targeting your audience in that niche means your consistency in creating and sharing content which the candidates need the most.
As long as your content facilitates the success of your audience in passing those exams, they’ll buy whatever related product contained thereof.
Such products are so relevant that if you don’t recommend them to your audience, your competitors will do and your audience will buy from them.
Conclusion:
Since you've now gotten the information needed,let me ask you, will you use it?
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